Do you understand the factors that drive your customers’ purchasing decisions? The introduction of artificial intelligence and machine learning into the digital price optimization space can help to increase loyalty and retention. Revionics recently commissioned Forrester Consulting* to investigate retailers’ views on shopper behaviors, various discounts, markdowns, and promotions.
How are retailers missing the mark?
Leveraging AI, you can personalize shoppers’ pricing and promotions, making them feel valued and driving improved loyalty. Be the first to see the results of our latest study and find out what is driving your shoppers’ behavior.